Hi, I’m Vivian Chen

Hi there, I’m Vivian, but most people call me Viv. After several years in retail, I realised my true passion lies in creating exceptional customer experiences, particularly through branding, storytelling, and digital design. I’m especially drawn to video content, motion graphics, and crafting seamless digital user experiences that feel both intentional and engaging.

Outside of work, I enjoy hands-on creative projects like sewing, art-making, and home renovations, which continue to shape my eye for detail and design thinking.

• Why me

  I’m highly motivated, detail-oriented, and committed to producing work at a consistently high standard. I bring a unique mix of strategic thinking, creativity, and hands-on execution, backed by a proven background in sales, KPIs, and customer-facing environments.

  If you’re looking for a dedicated, creative problem-solver who’s passionate about meaningful brand experiences, I’d love to connect when the time is right.

• Key marketing areas I have experience in or are interested in

  • Brand strategy & storytelling

  • Graphic design & visual communication

  • Website design (Squarespace)

  • Content creation (video, social, email)

  • Digital marketing assets (ads, newsletters)

• Industries I’ve worked across or are familiar with

  • Service-based businesses

  • Personal branding

  • Retail

• Availability & contact details

  • Currently not available for new work or meetings

  • LinkedIn: (www.linkedin.com/in/vivianncchen)

  • Email: (vivian.chen0012@gmail.com)

Past projects

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Past projects 〰️

Project 1

Project Name

• Website Design & Build (Squarespace)

Overview

• Designed and built a full Squarespace website, including a shop page, newsletter email, and an online course page for a client.

My Contribution

• Website structure & UX planning

• Visual design aligned with brand identity

• Built shop functionality

• Designed and implemented monthly email newsletter

• Created and structured online course content pages

• Created booking for classes on the website

The Impact

• Improved overall user experience

• Created a professional, conversion-focused digital presence

• Enabled the client to sell products, classes and courses seamlessly

Project 2

Project Name

• LinkedIn Content & Thought Leadership

Overview

• Created LinkedIn blogs, designed post covers, and wrote captions to support personal and company branding.

My Contribution

• Blog writing 

• Graphic design for LinkedIn post covers

• Caption writing aligned with brand tone

The Impact

• Improved professional brand presence

• Increased content consistency and clarity

• Supported audience engagement through visual storytelling

Project 3_Uni video work

Project 4_Uni Campaign work

Thank you

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Thank you 〰️